Guide to the Good CDAP Grant Options
one-stop bundles designed to meet the digital needs of small business
social media, video, search engine optimization, website or custom
Guide to the Good developed custom-built bundles to help small business meet their e-commerce marketing needs in a one-stop package.
We are an approved CDAP Grow Your Business Online Vendor - click to see our profile.
Guide to the Good will help your small business build your e-commerce business through a strong digital footprint with options to focus on social media success, advertising, video, search engine optimization, website or custom.
Click here - we'll help you get started!
Scroll below bundle table for more detail.
choose A with either B, D, E or F for about $2400 10% savings from separate cost*
A - Guide to the Good ChangeMaker ($545)
Guide to the Good’s flagship package – exclusively for locally-owned, locally operated, locally headquartered companies
- Great Original, Shareable Content, Search Engine Optimized
- Links to your e-commerce page, social channels, website
- A profile on the award-winning Guide to the Good platform
- Targeted Digital Advertising Promo
- Google Business Profile Set Up & workshops
- Digital Supports & Training
- Community Outreach... and more
B - Social Media Success Pack with Paid Advertising ($2120)
Social media is a highway to your e-commerce store. You know there is value to posting on facebook, insta, linked in and YouTube, but it gets overwhelming fast! The Guide to the Good CDAP Grow Your Business Online social media success pack gives you an organized social plan so that your social media activity serves your e-commerce – not the other way around! Includes:
- one on one conversation about your company, your social goals and how different platforms meet different needs
- custom themes for your posts based on your social goals
- ‘Jog list’ of specific topics, hashtags and good ‘share’ options for your company
- Meta Suite tutorial
- Good organic social media posts are powerful, but if you’re looking to reach a broader audience on social media you’ll need paid advertising.
- Design of up to four social media campaigns
- $400 paid ad spend on one platform (Facebook, Insta, Meta/Facebook & Insta, or Google Ads). Placement of up to four campaigns (over 12 months), two ads per campaign
- Tutorial in chosen platform
- Campaign monitoring
- Post campaign Metrics and Reporting
OFFER ON HOLD - D - Video Bundle ($2120)
- Video content gets you noticed! It tells your story, it is versatile, and it can be used in so many different ways to reach your people. We’ve created a special video bundle for Grow Your Business Online grantees so that you can pop a version of your story on all the platforms to boost your e-commerce traffic. The Grow Your Business Online Video bundle includes:
- Video planning session with goals and story board
- One 60 minute session to record
- One produced BRAND STORY video (around 4 minutes) to post on your site and/ or post or share on social media.
- One short FUN INFORMATIVE, ‘story-telling’ video (up to two minutes) that can be easily understood without sound (great for facebook)
- Five ‘show-them’ video – short (up to 10 seconds) showing a demo, or action, or sample (suitable for Insta, Twitter et al)
- Access to full recorded footage (Google Drive)
- (available in St. John’s metro through 2023. Session elsewhere can coincide with scheduled visits Otherwise travel costs will apply)
E - Backend Bundle ($2120)
- You sell on your website. You know what’s on it. You probably put it there! But do you know what’s going on behind the scenes? Is your page working well? Does it load nicely? Do the search engines like it? Can it be faster? Where do you lose people in the funnel?
- The Backend Bundle will lead you to the answers! It includes:
- Website Audit & Report (Performance, Accessibility, Best Practices, SEO)
- One-on-one review of Audit & Recommendations for Follow-Up
- Supported guidance to explore recommendations (up to three hours)
- Introduction to Google Analytics 4 & Google Search Console
F - Website Bundle ($2120)
- You know you need an online store - here it is! Simple, straightforward process to get your e-commerce platform up and running, and all you need to keep your website content and products up to date. Lots of room to add bells and whistles. Package with the ChangeMaker to position yourself for online success.
- The e-commerce website bundle includes:
- E-commerce site planning session
- Template review
- Estore set up (up to five categories and up to 8 products per category)
- One-year hosting fees
- Content Support
- Branding Support
- All you need to add new products to your store
*Guide to the Good Offers subject to change without notice.
The Government of Canada has partnered with CBDCs to deliver the Grow Your Business Online grant to small businesses in Newfoundland and Labrador. Eligible businesses will receive a micro-grant of up to $2,400 to Grow Their Business Online, as well as access to a network of ecommerce advisors.
Find out if you're eligible for the Grow Your Business Online grant here.